JEDDAH: While the COVID-19 pandemic forced millions of people around the world to move their lives online, one young Saudi technology entrepreneur was watching more closely. He was not just looking at how people were adapting to a new digital reality, he was watching what was happening elsewhere — particularly in China, where livestream shopping was rapidly becoming a mainstream way to buy. For Taher Alblowe, the idea was simple but powerful — and he decided to build a live Saudi social shopping
