Saudi Arabia’s Public Investment Fund (PIF) and the ATP launched the ATP Next Gen Accelerator on Thursday, a program aimed at supporting rising talent and widening opportunities for players from the Global South as they seek to break onto the ATP Tour. Eligible players will gain access to ATP Tennis IQ Powered by PIF, an integrated performance technology platform, along with medical support, structured education and enhanced promotion across ATP platforms. The initiative seeks to level the playing field for emerging players and provide greater stability for young professionals. The launch aligns with PIF’s 2026–2030 strategy, under which the fund plans to focus investment across six key themes as it looks to diversify Saudi Arabia’s economy beyond oil.
