Qiddiya City has announced the signing of memoranda of understanding (MoUs) with five major travel and tourism service providers: Al Faris International Travel and Tourism, Travel Destinations Solutions, Al Matar Commercial Services Company, AlMosafer Travel and Tourism Company, and Fursan Travel and Tourism Company. The agreements form part of a strategic direction aimed at expanding Qiddiya City's network of partnerships in the travel and tourism sector, strengthening its readiness to welcome visitors, and developing more integrated pathways for accessing its diverse destinations and experiences from within the Kingdom and abroad, SPA reported. The MoUs aim to establish shared frameworks for cooperation with a select group of travel and tourism service providers, contributing to the development of more integrated and flexible solutions for the visitor journey; from planning and booking, through travel and arrival arrangements, to enjoying Qiddiya City's experiences more smoothly and efficiently. Through these partnerships, Qiddiya City will leverage the specialized expertise, booking infrastructure, and commercial networks of these travel companies. The joint focus will be on delivering integrated and flexible solutions across every stage of the visitor journey, from initial planning and booking to travel arrangements and arrival. These MoUs reinforce Qiddiya City's ongoing commitment to build quality partnerships with key players in the tourism and travel ecosystem, and form part of its future plans to develop integrated tourism solutions that enhance the readiness of its destinations to welcome visitors from within the Kingdom and abroad. These partnerships also contribute to expanding the scope of cooperation with sector partners and providing more flexible and efficient options for the visitor journey, supporting the company's objectives in establishing Qiddiya as a global destination that brings together entertainment, sport, and culture, offering inspiring experiences built on the concept of "Power of Play."
