The Ministry of Culture is participating in LEAP 2026 in Malham, north of Riyadh, with an interactive pavilion showcasing the convergence of cultural heritage and technological innovation. The ministry is presenting 14 technologies and interactive experiences that integrate artificial intelligence, cultural content, digital interaction, and interactive media, offering visitors immersive and engaging ways to explore Saudi culture through cutting-edge technology, SPA reported. The participation is part of the ministry's efforts to advance the digital transformation of the cultural sector and strengthen the Kingdom's position as a global hub for cultural creativity. It also reflects its commitment to harnessing emerging technologies to highlight and promote Saudi culture.